Situation analysis in the company

The first thing I do is carry out an ACTUAL analysis. It is important to take a close look during this time of major change.

Your company has grown over the years. It has not necessarily moved to where you originally envisioned it. Perhaps it has grown too quickly and you have not found the time or resources to reorganize it. Projects and customer requirements often dictate the direction and, especially in these times of digital transformation, it is infinitely important to take a step back from the action.

Critically scrutinizing and, if necessary, completely realigning yourself is more relevant than ever in order to create and achieve new milestones!




From the outside, I see your company differently than you do.

As an external consultant, I analyse your brand, your products and services as well as processes and systems with a focus on the current changes of digital transformation and globalization.

You are an expert in your industry and know your customers inside out.

– What are you already doing right?
– Will your business model still be needed in the future?
– How high is the cluster risk and do we need more diversification?
– What additional products and services could complement your offering?
– Where do you see the opportunities for innovation?
– Can your employees support a change with their skills and training?
– What is the competition doing?
– Is there a disruptor on the horizon that will completely shake up your products and services?
– How quickly is change progressing in your sector?
– Do you have to completely reorient yourself?
– Does your company need a new form of cooperation between generations and genders?
– What possible collaborations are within reach?




What does my work look like for you?

A theoretical analysis merely helps to ease your conscience. I will ask you and your employees in detail. I need your clear commitment for this.

The more relevant documents you submit to me for inspection, the more my analysis will correspond to reality.

External consultants can unsettle employees. I am aware of this, as well as the confidentiality of the information you provide me with. I formulate questions accordingly. I try to pick up hidden ideas and criticisms and create anonymity if necessary.

In most cases, it is not only employees who are affected by restructuring and optimization. The company’s shareholders also have an idea of where the journey should go. It is therefore important to have all parties on board.

As the analysis progresses, I will need feedback from you in order to self-critically question my objectivity.




What will you receive from me?

My aim is to provide you with an analysis of the current situation. This should help you to quickly obtain an overview yourself so that you can present it to shareholders and stakeholders. On the other hand, it is important to take stock in order to be able to compare the changes introduced with the current actual situation at a later date and to track progress.

It makes sense for you to receive the following documents from me:
(Depending on size, complexity and type, the delivery objects may vary).

– A manageable analysis document of approx. 20 pages
– A presentation with the most important results of the analysis

Depending on the task and the level of abstraction of the analysis, I draw various diagrams to express the recorded situation in a visually understandable way.

I am flexible. You decide how much time you want to spend on the analysis. Under no circumstances should the analysis phase block the creation of new perspectives and the subsequent necessary changes. Weigh things up, because investing too little time in analyzing the current situation can pay off in retrospect.




Presenting the analysis

The analysis only becomes really valuable when I explain the results to you in detail. In any case, this should first be done on a small and familiar scale. In this way, a healthy balance can be found as to which direction internal communication should take.

As soon as this is achieved, I will be happy to present the results of the analysis in a presentation.

However, it would be better if you were to present the analysis yourself in order to show your employees your leadership once again. I will of course be happy to support you at any time.



Give me a call if you need an external assessment.
+41 79 472 77 44